Sumsub launches a new responsible gambling control solution

Sumsub, the global company offering a full-cycle verification platform, has announced the launch of its new responsible gaming solution, the world’s first fully automated solution.

This new automated responsible gaming control solution will enable sports betting operators and Online Casinos Make sure your customers behave responsibly while enjoying the thrill of casino gaming or betting.

The company decided to launch the product in September because the American Gaming Association declared it Responsible Gaming Education Month. This allowed Sumsub to join the gaming community’s efforts to provide gamers with the best solutions available to protect themselves from gaming harm.

Sumsub’s new solution is aimed at online casino platforms that are required to promote responsible gaming, as in some jurisdictions operators face significant fines if they fail to comply or even have their license revoked.

Responsible gaming is a set of rules designed to protect vulnerable players, but also ensure compliance, mitigate legal risks and protect a brand’s reputation. Casino operators should set deposit limits, provide players with self-exclusion options, and provide resources for those seeking help with a gambling addiction.

Sumsub developed this automated solution using the company’s transaction monitoring system and its global compliance expertise. The solution offers a range of rules for responsible gambling controls, including flexible KYC, betting pattern analysis, suspicious activity alerts and checks for potential gambling addiction.

Useful tools for casino operators

These tools allow online casino operators to detect whether a deposit amount is disproportionate to a particular player’s income or whether a player is increasing or disabling gaming limits. Additionally, operators can check the frequency and duration of gaming sessions, play time and other parameters that may indicate problematic behavior.

Sumsub also offers operators pre-determined rules packages to onboard new players based on jurisdiction and verify that their gaming activities comply with regulations regulatory requirements local. This process is fully automated, allowing casino and sports betting operators to reduce time and costs, but also reduce the risks associated with human error.

Last but not least, this solution helps gambling operators combat the threats of identity theft and payment fraud and prevent behaviors like Bonuses or even account takeover and money laundering.

Tony Petrov, legal director of Sumsub, added that his company has benefited from this automated solution “remains at the forefront of safe gaming and actively promotes responsible gaming among the organizations that shape the industry.”

Spring: “Sumsub offers the first automated solution for responsible gaming control”. Sumsub. September 19, 2023

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