SIS (Sports Information Services), a leading provider of 24-hour live betting services to retail and online operators around the world, has entered into an agreement with the world’s largest sports betting and online gaming software provider, Playtech, signed. As part of the B2B partnership, SIS will make its comprehensive esports betting product, Competitive Gaming, available to players through Playtech’s physical and online sports betting facilities.
B2B partnership
The partnership includes the launch of the entire library of content Competitive gaming from SIS via the global network of Playtech. This allows players from all over the world to access more than 150,000 events annually to get involved in it electronic basketball and football competitions with other experienced players.
Extension of the existing agreement
This experience has now been made possible by expanding the existing partnership between the two major players in the global industry. In addition to SIS’s provision of racing products and numbers through Playtech’s platforms, the extension of the agreement represents a significant step towards SIS’s inclusion on leading gaming platforms. Sports betting in your wallet. At the same time, Playtech will benefit from the expanded range of guaranteed products and services reliable operation and minimized risk management activities.
This assumption arises from the fact that the Competitive gaming solution is a comprehensive internal development of SIS. The product is fully capable of seamless integrations and has proven its features and cost-effectiveness to fully meet Playtech’s content requirements and solidify its position with customers around the world.
Mutual benefit
Additionally, the deal will help strengthen SIS’s brand as a leader in event-based esports betting. The company recently integrated with bet365 And Betsson to build iconic partnerships and differentiate the brand in the global esports market.
Highly accredited product
This image has already been strengthened by the highest possible accreditation awarded to SIS for its development of competitive gaming. Actually received the product the Electronic Sports Integrity Commission (ESIC) gold standards, designed to create an unprecedented level of integrity and security in the esports betting industry. This recognition is further evidence of the product’s ability to deliver a unique and immersive esports experience.
Andy Kelly, head of commercial partnerships at SIS, said: “SIS and Playtech have enjoyed a long-standing and successful relationship through our racing and numbers products. “We are pleased to further strengthen this relationship with the addition of SIS Competitive Gaming.”
Kelly added: “Playtech customers now have access to our market-leading range of highly competitive electronic basketball and football competitions, offering high margins and unbeatable integrity. The product will be launched both online and through Playtech SSBT and will include full data and streaming.”
Spring: “SIS signs agreement to provide extensive esports offerings via Playtech platforms”. EuropeanGaming. January 8, 2024
