\u201cThey treat us like partners, not just a company that pays money to receive services. They take us to events and introduce us to people. \u201cSBC is a partner that looks for solutions for us.\u201d<\/em><\/p>\nThe 2023 exhibition floor is practically divided into 5 zones that mark the crucial areas of the industry such as: partners, media and marketing, new technologies, payments and fulfillment, casino and iGaming and sports betting. In addition, there was one \u201cFestival area\u201d <\/em>which, in addition to the exhibitors’ presentations, also offered the best informal networking environment, which consisted of a tapas and sangria bar, a smoothie and juice bar and an ice cream bar, among other benefits.<\/p>\nThe exhibition space was expanded with many networking zones and the SBC Content+ Lounge acted as a central meeting center for representatives who organized their meeting via the official event app. Interestingly, the app had a lead scoring feature that was actively used and generated 2,560 interactions. When asked what makes the SBC Summit in Barcelona special compared to other events, Sab Jhooti, \u200b\u200b\u200b\u200bfounder and CEO of investment firm Bonmoja, replied: \u201cIt\u2019s the community element. Every time I come, I have the opportunity to meet the who’s who of this industry. Anyone you want to meet comes to this event, so I don\u2019t really have to go anywhere else.\u201d<\/em><\/p>\nThe extensive conference program, consisting of seven stages, included more than 80 hours of conference content and provided insights from more than 450 of the industry’s leading companies. In this context, 89.4% of speakers were C-level officials, 63.7% were operators and 8.9% were subsidiaries. However, the remaining 24.7% was made up of suppliers, regulators, associations, sports teams, investors and media. Everyone had to answer a total of 302 questions, which further increased the interactivity of the above event.<\/p>\n
Based on SBC Connect+ insights, it is also evident that the following five dashboards were the most requested by app users.<\/p>\n
\n- \u201cRenewing sports betting: the influence of gamification, streaming and statistics\u201d<\/strong><\/li>\n
- \u201cAffiliate Leaders Panel: Leading associations in emerging markets\u201d<\/strong><\/li>\n
- \u201cSports and sponsorship landscape: growing markets and partnerships\u201d<\/strong><\/li>\n
- \u201cSBC Leaders: Exploring Global Growth Markets\u201d<\/strong><\/li>\n
- \u201cEverything, everywhere, always: marketing, technology and compliance management\u201d<\/strong><\/li>\n<\/ul>\n
One of the important events of the above 2023 agenda was the opening keynote by renowned best-selling author and Metaverse expert Matthew Ball and Flutter International CEO Daniel Taylor. With increasing participation, the daily program completed a total of 30 educational rounds on specific industries, topics or markets in 2023.<\/p>\n
The latest highlight of SBC events, the First Pitch competition was created to help startups bring their inventive visions to life, according to its recent champion SnapOdds. He also won a coveted rewards package worth over \u20ac60,000, which also includes a two-day workshop experience in Tallinn, offered by Yolo Investments, the competition sponsor.<\/p>\n
To mark its tenth anniversary, the SBC Awards ceremony took place in the famous Codorn\u00edu Caves and officially recognized the industry’s most significant companies in 39 outstanding categories. The event’s MCs were already a familiar face at the SBC Awards, Kirsty<\/strong> Gallacher<\/strong>TV presenter and Clarence Seedorf<\/strong>, former professional footballer and now coach and one of the best midfielders of today. But what is a ceremony without a special guest, hence Luis Figo, the predecessor \u201cWorld and European Footballer of the Year\u201d<\/em>Appearing as a special guest was , who played for Real Madrid and FC Barcelona and is currently a Digitain ambassador. In this sense, the CEO and founder of SBC said: Rasmus Soymark<\/strong>commented: \u201cThe SBC chapter in Barcelona had a spectacular conclusion. This event has exceeded our wildest dreams as we have worked tirelessly to make it the fastest growing gathering in the industry. With 15,000 people on the show floor, this show will always be a treasured part of SBC history. However, as you all probably know, we are far from finished. The success of this edition paves the way for an even more successful next edition. We can\u2019t wait to welcome everyone to the SBC Summit 2024 in Lisbon!\u201d <\/em>In addition, the general director of the Brazilian operator VaiDeBob<\/strong>, Thomas Carvalhaes<\/strong>added: \u201cThe quality and skills of the participants are very impressive. I was on a podcast recently and they asked me what my favorite event was. I said it was the SBC Summit Barcelona because of its relevance, because of the people who are here and because they give us an idea of \u200b\u200bwhat is to come.\u201d<\/em><\/p>\n
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